Unilever set to capitalise on limited-edition strategy
15-Apr-2003
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?Limited editions will play a key role in Unilever Cosmetics International?s (UCI) fragrances strategy for 2003, according to marketing director travel-retail/distributors Richard Bohon.
Eternity Purple Orchid, the second limited edition........
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Eternity Purple Orchid, the second limited edition........
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Unilever set to capitalise on limited-edition strategy