"The most competitive pricing in the Caribbean"

2-Apr-2003

UltraFemme president Elena Villareal de Garcia has built her business from nothing and continues to maintain a significant price advantage over domestic operations. Jane Labous discovers why this idiosyncratic Mexican retailer is going from strength to strength.

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UltraFemme president Elena Villareal de Garcia has built her business from nothing and continues to maintain a significant price advantage over domestic operations. Jane Labous discovers why this idiosyncratic Mexican

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