TFWA appoints research partner

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Tax Free World Association (TFWA) has appointed UK-based Business and Market Research (B&MR) to manage and advise on the association?s research projects.

A range of projects is planned over the next three years, including region-specific studies in Europe, the Americas and Asia and global studies on travelling consumer attitudes and motivations.

?B&MR?s brief is to advise on the strategy of the Association?s research programme and then to manage individual projects,? said TFWA ceo Andrew Ford. ?As well as the regional and global studies, we will conduct some detailed industry research on specific categories and on issues of particular importance to the overall trade.?

Research reports will be sent to all TFWA members on a complimentary basis.

B&MR is a 30-year-old firm, owned by the US?s Wirthlin Worldwide research group.