Spirit of India store opens at Hyderabad

Nicole Mezzasalma

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The shop offers ethnic and contemporary fashion and accessories, jewellery and gifts from across the country

Hyderabad International Airport Limited (HIAL) has announced the opening of the Spirit of India store, which sells ethnic and contemporary fashion and accessories, jewellery, local foods and gifts from a range of suppliers across the country. These include tribal and regional handicrafts, pearls, lac bangles and spiritual books and music.

HIAL’s partners include EMPOWER, a social initiative which sells products such as traditional toys directly sourced from women’s Self-Help Groups (SHGs) from rural Andhra Pradesh, and TRIFED, a tribal handicrafts supplier set up as part of a central government initiative.