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Sand to capitalise on new upmarket segment with XOSand to capitalise on new upmarket segment with XO
18-Dec-2006
Danish fashion house Sand is going upmarket at all new airport locations with the introduction of its premium men’s line XO
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The XO range, which on average is 30–50% more expensive than Sand’s other collections, was trialled in a limited number of travel-retail locations during the winter 2005 season. Sand travel-retail........
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(3-Dec-2002) -
(13-Mar-2002) - Copenhagen fashion house Sand will complete its travel-retail distribution network at the key Scandinavian hub airports when a sales unit opens at Copenhagen Kastrup in April.
(5-Nov-2003) - Exclusive by Kevin RozarioSand is preparing to re-enter Stockholm Arlanda airside retail this winter after a three-year absence.
(1-Sep-2003) - By Kevin RozarioSand plans to make Germany a priority market for its airport business in 2004, and talks are already under way with the country?s biggest travel retailer Gebr Heinemann, DFNI has learned.
(10-Oct-2002) - Danish fashion company Sand has claimed that its high-level presence at this year?s TFWA World Exhibition reflects an increase in demand for women?s fashion clothing in the travel-retail business.