Ralph Lauren gives green light to new consumers
17-Oct-2002
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By Jane Labous
Ralph Lauren will add another men?s fragrance to its classic Polo Green line, launched 25 years ago.
Talking to DFNI, Ralph Lauren Fragrances president worldwide Andrea Robinson
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(2-Oct-2003) - Ralph Lauren Fragrances has introduced Ralph Lauren Blue, described as a ?cool, fresh, floral? fragrance for women.
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(1-Jun-2005) - Polo Ralph Lauren Corp is buying Ralph Lauren Footwear Co Inc, its global licensee for men's, women's and children's footwear, from sports apparel manufacturer Reebok International, subject to regulatory approval
(15-Mar-2006) - Italy's Luxottica Group has poached another big eyewear brand from its rival Safilo after signing a licence agreement with Polo Ralph Lauren

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Ralph Lauren gives green light to new consumers