Putting beer back on the map

Joe Bates

1-Nov-2004

With a new dedicated travel-retail division in place, Scottish & Newcastle is determined to make up for lost time and seize a larger share of the travel-retail beer market. Joe Bates talks to business development manager Kate Sansom about the challenges that lie ahead

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Kate Sansom has a lot of work to do. As business development manager of Scottish & Newcastle's newly created travel-retail division, her job is to convince customers as diverse as

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(11-May-2006) - The brewer's business development manager Kate Sansom is to head the company's global development in travel-retail
(18-Nov-2003) - UK brewer Scottish & Newcastle is creating a dedicated travel-retail division to come into operation on January 1 next year
(15-Jun-2005) - Scottish & Newcastle (S&N) has launched a marketing campaign in an effort to reawaken travel-retail buyers' interest in the beer category
(16-Jan-2003) - UK brewer Scottish & Newcastle (S&N) enjoyed ?very good? results in 2002, buoyed by a strong performance in the military market.
(1-Jun-2006) - More people and company news