Pricing is becoming a barrier for consumers, research warns
John Rimmer
15-Jun-2004
SCANDINAVIA. Customer confusion over pricing and the marketing of the travel-retail offer is threatening the future of the trade, according to research unveiled at last week's Nordic Travel Retail Seminar in Stockholm
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SCANDINAVIA. Customer confusion over pricing and the marketing of the travel-retail offer is threatening the future of the trade, according to research unveiled at last week's Nordic Travel Retail Seminar
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(15-Jun-2004) - There were a few people saying "I told you so" at last week's Nordic Travel Retail Seminar in Stockholm, but no-one was getting any pleasure from it
(25-Feb-2004) -
(3-Dec-2003) - SCANDINAVIA. The 20-strong working group of retailers, suppliers and landlords formed after the Nordic Travel Retail Seminar last August is to commission extensive consumer research to address the problems surrounding customer perception of the post-abolition retail environment in the region
(15-May-2006) - Among the most important themes addressed at the Nordic Travel Retail Seminar earlier this month was the need to promote our industry to the people who matter—the consumers
(11-Oct-2006) - Nordic Travel Retail Group creates Future Lab in response to poor research findings presented at the group's seminar earlier this year

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Pricing is becoming a barrier for consumers, research warns