Porsche Design store opens at Frankfurt airport

Nicole Mezzasalma

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The 145sq m (1,560sq ft) shop is the brand’s largest airport outlet

As reported in the November 15 issue of DFNI The Porsche Design Group has opened a stand-alone store at Frankfurt International airport on November 20. The 145sq m (1,560sq ft) outlet, operated by franchise partner Bizi Art Shop GmbH Zimmermann, is the largest Porsche Design airport shop in the world and is located on the second level of the landside Shopping Boulevard marketplace in terminal one.

Porsche Design president and CEO Jürgen Gessler said: “As our target group travels a lot and more and more high-quality products are being sold at airports as a general rule, it is important for us to be present in Germany’s biggest airport.”

Bizi Art Shop CEO Barbara Deters said: “We have been working successfully with Porsche Design for many years and are pleased to be able to open the biggest Porsche Design store in the world at the airport. We are convinced that the technically inspired men’s accessories by Porsche Design will be an excellent addition to the range of products at Frankfurt airport.”

The Frankfurt airport store offers the whole range of Porsche Design products. The brand has travel-retail outlets at Munich, Vienna, London Heathrow, Moscow Sheremetyevo, Dubai International and Hong Kong International airports and plans to open new stores at Zürich, Copenhagen Kastrup and Manchester airports in 2008.