Piper-Heidsieck and Christian Louboutin partnership launched with WDF

Andrew Pentol

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The limited-edition crystal stiletto has been available in World Duty Free's store at London Heathrow terminal five since November 5

World Duty Free (WDF) has been allocated the first presentations of Piper-Heidsieck’s Le Rituel par Christian Louboutin crystal stiletto shoe, which have been on sale in its London Heathrow terminal five outlet since November 5. Presented in a luxury gift box with a red shoe pouch and bottle of Piper-Heidsieck Champagne, the limited edition has been personalised with Louboutin's signature and is dressed with a foil top.

Le Rituel can be purchased in the WDF store for £299 ($502), which represents a saving of £49 ($82) on the high-street price £350 ($588). Distribution of the product will extend to high-street stores in London next time, in time for the Christmas gifting season.