Perfetti plans twin focus
15-Jan-2007
Perfetti van Melle has reported growth in turnover of 21% in 2006, and is confident that further growth is assured in 2007
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Area manager marketing and sales Justin Hazendonk said: We will increase our business further because we are growing our global business with new customers and distributors in the Middle East,........
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(2-Apr-2003) -
(15-Jul-2006) - Confectionery specialist Perfetti van Melle has acquired Spanish manufacturer Chupa Chups—best known for its lollipops and Smint mints—for an undisclosed sum
(1-Apr-2005) - Perfetti van Melle has created a new Mentos concept to ensure that travel retailers can offer flavours that remain unavailable on their respective domestic markets
(23-Oct-2003) - Perfetti van Melle is turning its attention to the children?s confectionery category with a travel-retail exclusive range of Fruittella added-value items.
(15-Oct-2006) - Perfetti van Melle, which purchased the Chupa Chups brand from its Spanish owners earlier this year (DFNI July 15), is restoring the iconic lollipop brand to a focused travel-retail position after three years of it being consolidated into Chupa Chups' domestic business

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Perfetti plans twin focus