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Passport to riches for Pernod Ricard?Passport to riches for Pernod Ricard?
1-May-2002
Contrary to its initial decision made after jointly buying Seagram?s liquor brands with Diageo, Pernod Ricard is to acquire the Scotch whisky brand Passport.
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?Contrary to its initial decision made after jointly buying Seagram?s liquor brands with Diageo, Pernod Ricard is to acquire the Scotch whisky brand Passport. The brand had been earmarked for........
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