Nuance-Watson (Singapore) victorious at Changi

Tina Milton

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Nuance-Watson (Singapore) has successfully defended its fragrances and cosmetics business at Singapore Changi airport where it will operate until 2011

Nuance-Watson (Singapore) has won a three-year contract to run the fragrances and cosmetics business at Singapore Changi airport starting January 9. The contract includes 4,424sq m (47,602sq ft) of space and 22 shops across terminals one, two and three and the budget terminal. This represents an increase of 1,459sq m (15,698sq ft) on the current space devoted to beauty.

Nuance’s stores will be branded Perfumes & Cosmetics and refurbishments are planned based on passenger segmentation, the evolution of categories and merchandise.  New features will include two new shop-in-shop concepts including Beauty Cabins that offer pampering facial and body treatment services to passengers.

Nuance has operated the fragrances and cosmetics business at Changi since September 2001, where its impressive track record has helped the travel retailer to win several awards.

Executive general manager Nuance-Watson (Singapore) Ken Tse expressed his delight at being awarded the new concession. He stated: "Having been chosen as the perfumes and cosmetics retailer at Changi for a second concession period confirms that our efforts in providing a truly outstanding shopping experience and at the same time delivering a sound financial performance have paid off. We look forward to shaping the face of the airport’s shopping offer for the next three years and will continue our efforts to constantly improve our already high standards to the benefit of customers at Changi airport.”

The Nuance Group President & CEO Roberto Graziani added: “Singapore is one of the key airports in the increasingly important Asia Pacific region and one of the biggest single operations within our worldwide portfolio. By retaining this important contract we further strengthen our position in this region and confirm our position as leading airport operator on a global basis. We operate both at Hong Kong and Singapore airports through our Nuance-Watson joint ventures. This presence enables us to constantly update our in-depth information on changing trends in customer behaviour in this part of the world.”