New exclusive from Canadian Club
23-Oct-2002
Allied Domecq is presenting a new premium line extension to its Canadian Club whisky brand, exclusive to duty-free
Canadian Club Founders Whisky is available in 100cl bottles with gift carton, and is being showcased in Cannes ths week.
"The trade really wants a product like this," said Allied Domecq Duty Free marketing director Jonathan Ashworth. "If you go to the US-Canada border, there are some excellent stores and they sell a lot of premium products. Founders Whisky fits what duty-free is all about: high-end line extensions that meet travellers' needs."
For the full story, plus a Canada report in time for the Frontier Duty Free Association show in Vancouver, see the next issue of Duty-Free News International.
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(6-Nov-2002) - Allied Domecq Duty Free (ADDF) is to launch a premium line extension to its Canadian Club whisky brand at this month?s Frontier Duty Free Association show in Vancouver.
(25-Nov-2004) - Allied Domecq Duty Free (ADDF) is introducing a range of new items into North American duty-free over the coming months
(1-Sep-2003) - Canadian whisky has suffered in duty-free from the effects of the North American travel downturn and the outbreak of SARS in Toronto earlier this year.
(21-Apr-2005) - Pernod Ricard has launched an agreed offer for British drinks group Allied Domecq, the world's second largest liquor company
(15-Jul-2005) - As reported on RavenFox.com, shareholders of UK drinks company Allied Domecq have agreed to a takeover offer from Pernod Ricard and Fortune Brands

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