My brand MCM

Michael Eaton

12-May-2008

For Sung-Joo Kim, the term “my brand” doesn’t indicate a marketing or sales relationship—she owns the brand. Her pride and passion shine through in a remarkably frank interview with Michael Eaton

Article Preview:

TRI: How did you come to start your own business—and why bags and accessories?
Kim: It’s a long story. I come from a very wealthy family (my father controlled South
........
Login To Read More | Subscribe To Read More
Your Comments On This Article

Name:
Email:
- Not displayed on website
Comments:
Please note:
Only alpha-numeric characters allowed for comments
Security Image:
Please enter image text in the security code field
Security Code:
 

Related Stories

Articles bearing the symbol  require subscription.

(13-Mar-2002) - Canadian Riviera Concepts will launch a new fragrance this year from the Alfred Sung brand. The men?s fragrance will be called Hei, echoing the Chinese theme of the women?s version Shi.
(15-Jan-2002) - Nestlé International Travel Retail (NITR) is preparing to handle its own distribution in the Nordic region directly and will sever connections with specialist distributor A&E Petersen at the end of March. Exclusive: By Michael Eaton
(15-Jan-2002) - The legal dispute is over between US sunglasses brand Oakley and Italy?s Luxottica Group, which owns the Sunglass Hut retail chain, according to a joint statement.
(1-Sep-2002) - US liquor supplier Sidney Frank Importing Co has introduced two new spirits to its portfolio.