Miracle drives Lancome success in Asia/Pacific
27-Jun-2003
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?Lancôme has revealed that a priority for its Asia/Pacific business has been to strengthen its tailor-made business approach to travel-retail distribution.
Having gained top position among fragrances and cosmetics brands........
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Having gained top position among fragrances and cosmetics brands........
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(21-Jul-2001) -
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(15-Jul-2006) - Lancôme has added Miracle Forever to its fragrance portfolio in a bid to target a younger audience. The original Miracle juice is pitched at women aged between 30 and 40
(15-Sep-2004) - Lancôme is to launch its latest women's fragrance Miracle So Magic! in European travel-retail markets this month.
(13-Mar-2002) - A contest organised by L?Oréal?s Luxury Products Division in association with World Duty Free (WDF) at London Heathrow and Gatwick airports has been a resounding success, according to organisers.

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Miracle drives Lancome success in Asia/Pacific