Masterfoods responds to demand for new products
2-Sep-2003
Masterfoods International Travel Retail (MITR) is test marketing a new biscuit called Twixels in selected locations, including Amsterdam Schiphol airport.
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?Masterfoods International Travel Retail (MITR) is test marketing a new biscuit called Twixels in selected locations, including Amsterdam Schiphol airport. The 150g product, which the company describes on its packs........
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(22-Jan-2003) - Masterfoods International Travel Retail (MITR) has sold over 500 tonnes through Dubai Duty Free (DDF) in the past 12 months, with the supplier's Galaxy, M&M's and Celebrations brands contributing most to DDFs record annual sales last year
(11-Oct-2001) - The travel-retail division of Mars?Masterfoods?has a new corporate identity. From January, the division will be known as Masterfoods International Travel Retail (MITR).
(2-Mar-2002) - Masterfoods International Travel Retail (MITR) is to trial its new M&M?s Ring Pull Can at airports in the Middle East and Gulf regions.
(1-May-2002) - Masterfoods International Travel Retail (MITR) has started shipping orders for the long-awaited M&M?s Memo Recorder for which it has gained global listings.
(7-Sep-2002) - Masterfoods International Travel Retail (MITR) is continuing its strategy of clarifying ranges and focusing on different sectors of the confectionery industry.

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Masterfoods responds to demand for new products