MasterCard launches "Enjoy! Japan" campaign

Nicole Mezzasalma

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Duty-free and landside stores at Tokyo Narita and Haneda airports are taking part in the promotion

Credit card company MasterCard and Japan Travel Bureau Corporation have launched the “Enjoy! Japan” campaign as part of a national effort to encourage tourists to visit the country. Supported by the Japan National Tourist Organization, the promotion offers customers who spend more than ¥10,000 ($95) at selected stores—including airport outlets—exclusive gifts with purchase until July 31. While the gifts vary from shop to shop, the campaign’s website showcases the Shiseido Tsubaki shampoo and conditioner mini-set as one of the options.

Among the participating stores are Japan Duty Free outlets at Tokyo Narita airport terminals one and two and Tokyo Haneda airport international terminal. Other landside airport stores where customers can take part are Audio Space and Meihin-Ten at Narita T1 and Audio Plaza and Time Gallery at Narita T2.

The campaign also includes special accommodation offers and free services when booking rooms at participating hotels. More information about the promotion can be found on the Japanican website.