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M&M’s adds to the CelebrationsM&M’s adds to the Celebrations
15-Mar-2004
Masterfoods International Travel Retail (MITR) has revealed the Celebrations 825g tall jar as its best-selling sku
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Masterfoods International Travel Retail (MITR) has revealed the Celebrations 825g tall jar as its best-selling sku. The other top-five global packs are M&M's Scubes 150g chocolates, M&M's Scubes 150g peanut,
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(15-May-2006) - Masterfoods International Travel Retail (MITR) has reported a year-on-year sales rise of 60% in Asia/Pacific, while its global performance has shown an increase of more than one-third
(11-Oct-2001) - The travel-retail division of Mars?Masterfoods?has a new corporate identity. From January, the division will be known as Masterfoods International Travel Retail (MITR).
(14-Feb-2002) - Masterfoods International Travel Retail (MITR) is using its new Celebrations packs to spearhead its multi-product launches for the Americas at the IAADFS show in Orlando next month.
(22-Jan-2003) - Masterfoods International Travel Retail (MITR) has sold over 500 tonnes through Dubai Duty Free (DDF) in the past 12 months, with the supplier's Galaxy, M&M's and Celebrations brands contributing most to DDFs record annual sales last year
(16-Jan-2003) - By Michael Eaton Masterfoods International Travel Retail (MITR) is adopting what it called a magnificent seven top brands strategy for the year ahead, with the focus on M&M?s, Celebrations, Galaxy/Dove, Snickers, Mars, Twix and Bounty.