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MITR in mood for CelebrationsMITR in mood for Celebrations
15-May-2006
Masterfoods International Travel Retail (MITR) has reported a year-on-year sales rise of 60% in Asia/Pacific, while its global performance has shown an increase of more than one-third
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Among the key products on display at the TFWA Asia Pacific show will be the 825g Celebrations jar; the 500g Minis Pouches range for Bounty, Mars, Snickers and Twix; the
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(14-Feb-2002) - Masterfoods International Travel Retail (MITR) is using its new Celebrations packs to spearhead its multi-product launches for the Americas at the IAADFS show in Orlando next month.
(11-Oct-2001) - The travel-retail division of Mars?Masterfoods?has a new corporate identity. From January, the division will be known as Masterfoods International Travel Retail (MITR).
(4-Feb-2003) -
(1-Apr-2002) - The efforts of Singapore?s Focus Network Agencies have helped Masterfoods International Travel Retail (MITR) to increase sales in Asia/Pacific by more than a third year-on-year.
(22-Jan-2003) - Masterfoods International Travel Retail (MITR) has sold over 500 tonnes through Dubai Duty Free (DDF) in the past 12 months, with the supplier's Galaxy, M&M's and Celebrations brands contributing most to DDFs record annual sales last year