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Lauder to target China and further brand expansionLauder to target China and further brand expansion
3-Feb-2004
Estée Lauder senior vice-president general manager travel retailing worldwide Olivier Bottrie has told DFNI that the company will focus on emerging markets such as China, Russia and eastern Europe to secure travel-retail growth in coming years.
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?I think we will see a change in customer profiles through emerging markets such as India, eastern Europe and China over the next five years,? said Bottrie. ?We know that
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(31-Aug-2001) -
(17-Dec-2003) - Estée Lauder has reshuffled its senior management team and appointed Olivier Bottrie as its new senior vice president, general manager, travel retailing worldwide from January 1, 2004
(30-Jun-2006) - Estée Lauder has appointed Javier Simon as general manager for Estée Lauder Switzerland and vice-president marketing travel retailing worldwide Israel Assa will be his successor
(16-Aug-2007) - Olivier Bottrie has been promoted to president travel retailing worldwide at Estée Lauder Companies
(21-Feb-2004) - Balance is the key to developing the brand portfolio at Estée Lauder, which is looking to broaden its travel-retail horizons by expanding into India, eastern Europe and China. Tina Milton reports.