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Lancôme to target younger consumerLancôme to target younger consumer
15-Jun-2002
Lancôme is to make a radical departure from its normal target consumer with a venture into the youth market. A new skincare range, the name of which has not yet been revealed, will be aimed at the 18 to 24 year-old market, and marks a new approach by Lancôme to price, design and product, a spokesperson said.
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By Jane Labous
Lancôme is to make a radical departure from its normal target consumer with a venture into the youth market. A new skincare range, the........
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By Jane Labous
Lancôme is to make a radical departure from its normal target consumer with a venture into the youth market. A new skincare range, the........
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