Lancôme tackles men’s skincare

6-Nov-2002

Article Preview:

?Lancôme is to branch into the men?s skincare arena with a new line set to roll out next September. International marketing director Jean-Michel Bostroem said he sees huge potential in........
Login To Read More | Subscribe To Read More
Your Comments On This Article

Name:
Email:
- Not displayed on website
Comments:
Please note:
Only alpha-numeric characters allowed for comments
Security Image:
Please enter image text in the security code field
Security Code:
 

Related Stories

Articles bearing the symbol  require subscription.

(27-Jun-2001) - The slowing economy in the US has not hit the luxury skincare market, according to New York market research company NPD Group.
(15-Jun-2002) - Lancôme is to make a radical departure from its normal target consumer with a venture into the youth market. A new skincare range, the name of which has not yet been revealed, will be aimed at the 18 to 24 year-old market, and marks a new approach by Lancôme to price, design and product, a spokesperson said.
(15-Jun-2005) - Leading skincare brand Lancôme is to introduce Platinéum Hydroxy(a)-Calcium, which it claims is the first skincare product aimed at women over the age of 60
(15-May-2004) - Lancôme has developed a new skincare programme called Pure Focus aimed at women with oily skin
(13-May-2005) - More cosmetics news