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Lancôme fills gap in portfolio with HypnôseLancôme fills gap in portfolio with Hypnôse
John Rimmer
15-Jul-2005
Lancôme unveiled its newest fragrance for women, Hypnôse, at a glittering launch party in Paris earlier this month
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The product is designed to fill a gap in Lancôme's existing fragrance portfolio and will be fronted by Canadian model Daria Werbowy.
The fragrance will be launched in European domestic
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(8-Jul-2005) - At a glittering launch party in Paris on July 6, the French beauty house unveiled Hypnôse, its latest fragrance for women
(1-Dec-2005) - Lancôme has revised its initial plans for the Hypnôse fragrance owing to its popularity in Europe since its launch in September. According to Lancôme international marketing manager travel-retail worldwide Françoise Boisseaud, an edt will be launched "very quickly" to support the edp. The edp was scheduled for launch in Asia and the US from February
(21-Jul-2001) -
(27-Feb-2007) - Hypnôse Homme by Lancôme will debut at Aelia’s stores at Paris Charles de Gaulle, Paris Orly and selected French airports three weeks ahead of other markets
(15-Apr-2004) - Stila introduces travel-retail twin sets; Lancôme launches Hypnose mascara; Weruska & Joel unveils its first suncare line; Pureneige partners Air Supplies with skincare range for Air Malta