Kraft appoints Middle East sales manager

Emily Pacey

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Kraft Foods has appointed Sanjay Karadi to the post of sales manager Middle East, Africa and Indian sub-continent

Confectionery supplier Kraft Foods World Travel Retail has named its new regional sales manager Middle East, Africa and Indian sub-continent. Sanjay Karadi will be based in Dubai and will report to Rajiv Malhotra, whose role as area manager of markets in the Middle East, Africa and Indian sub-continent was broadened to include Asia/Pacific in January.

Karadi joins Kraft from the Richemont Group, where he was brand manager for Montblanc and Cartier writing instruments. Previously Karadi worked as UAE duty-free agent for a number of gift and food brands.

Kraft Foods World Travel Retail global sales manager Jaya Singh said: "We congratulate Sanjay on his new appointment and wish him all the best in the challenges that lie ahead."