JTI sees retail potential in smoking lounge concept
15-Jun-2005
Japan Tobacco International (JTI) is to consider linking its retail offer at airport stores with marketing in its Camel and Winston smoking lounges and stations
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The company runs about 50 of the installations in four European airports—Zürich, Madrid Barajas, Athens International and Jerez—and retailers at the locations have noted the potential of highlighting in-store promotions
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(18-Nov-2008) - The company has opened two Winston smoking lounges, one Camel equivalent, a Camel Plaza and six smoking corners at the airport
(1-Oct-2004) - Japan Tobacco International (JTI) has introduced two new sponsored smoking areas in Zürich airport's Airside Center featuring its Camel and Winston brands.
(15-Sep-2007) -
(15-Jan-2008) - Five new smoking lounges opened at Casablanca Mohammed V, Marrakech Menara and Agadir Al Massira International
(14-Mar-2008) - The tobacco supplier describes Russia as a key market and claims smoking stations maximise floor space revenues

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JTI sees retail potential in smoking lounge concept