High end still matters in tough economic climate

6-Jun-2003

Falling passenger numbers and sales are presenting suppliers and retailers with huge challenges. The trick is to squeeze the maximum revenue from those passengers available, and one way is through high prices and high margins. But with some retailers reporting that the lower-priced ranges are performing best as nervous passengers seek value for money, how are the more expensive brands faring? Jonathan Brown reports.

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Falling passenger numbers and sales are presenting suppliers and retailers with huge challenges. The trick is to squeeze the maximum revenue from those passengers available, and one way is through

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