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Hennessy breaks silence with rare premium gifting initiativeHennessy breaks silence with rare premium gifting initiative
Joe Bates
1-Nov-2004
Hennessy unveiled two exclusive twin packs and a new branded in-store wall unit at TFWA World Exhibition last month
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The launch marks a fresh travel-retail push for the leading cognac house.
The XO Experience twin pack features 20cl cut-crystal decanters of Hennessy XO and Grande Champagne cognac priced ?80
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(15-Sep-2004) - Greek cigarette manufacturer Karelia has unveiled a new wall-unit display for travel-retail.
(16-Jul-2008) - The new cognac will be available only at the retailer’s stores at Paris Charles de Gaulle and Nice Côte d’Azur airports until the end of July
(23-Jan-2007) - A Hennessy-led promotion in the Luxury Lounge area of Gebr Heinemann’s Travel Value and Duty Free shop in Frankfurt airport increased liquor sales by 430% during October and November