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Hands-on tech retail concept debuts at Oakland InternationalHands-on tech retail concept debuts at Oakland International
Nicole Mezzasalma
4-Dec-2007
The first Techshowcase store at an airport is set to open on December 6
A new retail concept that allows customers to try electronic products before they buy is to open its first airport outlet this week in the US. Techshowcase, owned by Airport Wireless parent company APW Holdings, will begin operations at Oakland International airport terminal two on December 6. The company plans to open 20 other airport stores around the country in the next 18 months.
The Techshowcase store at Oakland is aimed at business travellers and will feature products from well-known brands such as Nokia, BlackBerry and Motorola. For more news on the company’s plans see DFNI December 15.
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(19-Apr-2008) - The new outlet will join the ones already open at Dallas Fort Worth, Miami International and Oakland International airports
(15-Dec-2007) - The store at Oakland International airport is the first of 25 stores planned at airports across the US
(28-Jul-2008) - The new I-Tech store at San Diego International airport will be followed by four more outlets Tampa International airport next month
(1-Aug-2006) - Oakland International airport in California, where HMSHost has been awarded a 12-year retail and catering contract, will open the first airport Vella's Locker Room, a sports apparel and souvenir retail concept dedicated to American football team Oakland Raiders
(12-May-2008) - The 715sq ft (66sq m) store is the fourth Techshowcase in the US