Haleybrooke reveals Trump card

Joe Bates

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Liquor distributor Haleybrooke International is to distribute Donald Trump's eponymous vodka in worldwide duty-free

Haleybrooke International has signed an exclusive distribution deal with Drinks Americas Holdings Ltd to represent Trump super-premium vodka in the global duty-free market.

Commenting on the agreement, Haleybrooke International president Patrick Nilson said: "The Trump trademark is known around the world and clearly associated with the very best. Trump vodka will be a perfect fit in airport duty-free shops, not only in the Americas but also in Europe and Asia/Pacific. We see it being featured on high-end cruise ships and in diplomatic shops."

Drinks Americas develops, owns and markets spirits and soft drinks associated with celebrities. Its drinks portfolio includes Willie Nelson's Old River bourbon, Roy Yamaguchi's Y Sake and Paul Newman's fruit juices.

Sixty-year old US real estate billionaire Donald Trump is founder and CEO of Trump Organization. In 2004 he launched a male fragrance, Donald Trump The Fragrance, in partnership with Aramis and Designer Fragrances.