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Gold Bond targets European smokers with Chunghwa brandGold Bond targets European smokers with Chunghwa brand
15-Jun-2006
Gold Bond Enterprises is to tempt European passengers to try premium Chinese brand Chunghwa by developing its presence at key European airports. Gold Bond, which represents the Shanghai Tobacco Corp brand in European travel-retail, has increased its presence in the market this year with listings at Lisbon and Munich airports, taking its total portfolio of European airports to eight
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Commercial director John Polo told DFNI that airports—which also include London Heathrow, Amsterdam Schiphol, Zürich, Geneva, Milan and Rome Fiumicino—were chosen because of their international business status and their strong
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