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Global launch for After HoursGlobal launch for After Hours
1-Mar-2005
Fender Tobacco is to launch a new super-premium cigarette brand, After Hours, in travel-retail this month
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The brand, with images of Manhattan's skyline on its packaging, is being rolled out globally in duty-free markets after its domestic launch in Japan last month.
After Hours is derived
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(8-Nov-2001) - Fender Tobacco is a new name in the duty-free business. The US company has launched three brands, which are available now in worldwide duty-free.
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(1-Jun-2006) - Protégé International expects to increase its presence in Asian markets with the introduction of a new Las Vegas-themed cigarette brand and an extension to the After Hours brand it launched at last year's TFWA Asia Pacific show
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