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Givenchy commitment to exclusives Givenchy commitment to exclusives
15-Nov-2006
Givenchy previewed its next travel-retail exclusive fragrance, Absolutely Givenchy at this year’s TFWA World Exhibition in Cannes and confirmed its commitment to producing exclusive fragrances
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Field marketing manager Céline Heuga told DFNI that the travel-retail fragrances had “performed very well” to date and the new fragrance would maximise the use of the beauty house’s signature........
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(15-Nov-2002) - Givenchy has enjoyed such success with its first Into The Blue travel-retail exclusive fragrance that it is launching another travel-retail exclusive.
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(1-Sep-2003) - Parfums Givenchy has named Hollywood actress and Lord of the Rings star Liv Tyler (right) as the face of its new fragrance Very Irresistible Givenchy.
(15-May-2002) - Givenchy?s new Into The Blue fragrance has been created exclusively for travel-retail as part of a sustained effort to grow the company?s duty-free business.