Genesis set to capitalise on inter-category synergy

15-Apr-2003

By Rebecca Mann

Article Preview:

?

Children?s confectionery, Barbie accessories and Harry Potter merchandise will be key product lines for Genesis Distribution this year, in addition to the company?s core Looney Tunes licensed range. Distribution deals

........
Login To Read More | Subscribe To Read More
Your Comments On This Article

Name:
Email:
- Not displayed on website
Comments:
Please note:
Only alpha-numeric characters allowed for comments
Security Image:
Please enter image text in the security code field
Security Code:
 

Related Stories

Articles bearing the symbol  require subscription.

(15-Jan-2002) - French retailer CDG Participations is to open its second Richesses des Régions de France shop next October. By Rebecca Mann
(23-Oct-2003) - By Michael EatonGenesis Distribution director David Spillane called on retailers to review their treatment of the children?s confectionery category on the eve of the TFWA World Exhibition.
(27-Jun-2002) - Genesis Distribution has started rolling out its Looney Tunes added-value Funbook confectionery after showing it at the TFWA Asia Pacific show in Singapore.
(15-Mar-2005) - Inter Parfums has created two divisions to support its planned expansion; Burberry Fragrances division, to be headed by Burberry Fragrances president Marcella Cacci, and a luxury and fashion division devoted to Inter Parfums' Lanvin, Paul Smith, ST Dupont, Christian Lacroix and Céline licences, to be managed by executive vice-president Frédéric Garcia-Pelayo