Free gifts lift sales, says research

15-May-2002

A new survey by US market research company NPD BeautyTrends reveals that fragrance marketing initiatives such as store testers and gwps are an effective way of increasing sales.

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?A new survey by US market research company NPD BeautyTrends reveals that fragrance marketing initiatives such as store testers and gwps are an effective way of increasing sales. The findings,........
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