Frankfurt wins Hugo Boss in-house award

13-May-2005

Hugo Boss' store in Frankfurt airport terminal one was honoured as the fashion house held its fourth international conference for travel-retail store managers in Turkey earlier this month

Twenty-four Hugo Boss store managers attended the fashion house's Travel Retail Conference in Izmir, Turkey from April 28 to May 1. The climax of the event saw the company's Frankfurt terminal one team win the Travel Shop of the Year award.

The conference addressed issues such as Boss' business performance over the past year and new trends in the travel-retail market.

The three-day programme offered training sessions on intercultural communication, sales strategies, motivation and other sales-related themes.

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