Fashion review: Taking fashion out of the mix
28-Sep-2001
Is fashion ready to go it alone in specialist stores? World Duty Free thinks so, but not everyone agrees. Kevin Rozario reports on a category that still can?t make up its mind.
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Is fashion ready to go it alone in specialist stores? World Duty Free thinks so, but not everyone agrees. Kevin Rozario reports on a category that still can?t make up
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(1-Jul-2001) - UK. BAA retail subsidiary World Duty Free (WDF) is dropping fashion from its general merchandise airport stores in the UK as part of a strategic overhaul of its category management.
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(2-Mar-2002) - Fashion has come of age at Bahrain airport thanks to a new dedicated area of about 190sq m (2,045sq ft), almost three times the 70sq m (753sq ft) previously allocated to the category.
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Fashion review: Taking fashion out of the mix