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Fashion report 2: LeSportsacFashion report 2: LeSportsac
Kevin Rozario
1-Mar-2004
Since LeSportsac took off as a must-have brand for fashion-conscious Japanese, the US accessories manufacturer has stepped up its marketing efforts in the region. Kevin Rozario speaks to ceo Tim Schifter about the domestic market initiatives that have paved the way for travel-retail expansion.
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Despite the recent dismal state of Asian travel-retail markets, one accessories company that has continued to invest in the region is privately owned New York-based LeSportsac. "Asia is still important
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(1-Jul-2001) -
(15-Sep-2006) - New York-based fashion and travel bags supplier LeSportsac has signed an exclusive agreement with McG Consultants to develop its travel-retail business in Europe and the Middle East
(28-Sep-2001) - A surge in popularity with Japanese teenagers is easing LeSportsac?s switch from function to fashion. President and chief executive Tim Schifter tells Kevin Rozario how new styles are elevating the brand...at just the right time.
(28-Sep-2001) - LeSportsac has 17 freestanding stores worldwide in prestigious shopping areas and four new openings planned this year.
(2-Apr-2003) - By Kevin Rozario