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Estée Lauder to make Sensuous a third pillarEstée Lauder to make Sensuous a third pillar
Kevin Rozario
15-Jul-2008
The company expects the fragrance to become a third pillar alongside Pleasures and Beautiful
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Estée Lauder Companies is investing significant but unspecified sums in print advertising to support its latest fragrance Sensuous, which it expects to become a third pillar for the Estée Lauder
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