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Emin range in the bag for LongchampEmin range in the bag for Longchamp
26-Aug-2004
French leathergoods house Longchamp has teamed up with UK artist Tracey Emin to mark the tenth anniversary of the Pliage bag range. Emin has designed a special collection that will be rolled out to selected travel-retail outlets from September.
The Emin range includes Always Me, a folding bag in two sizes, and the Dragonfly line of clutch bags in pink, blue, khaki and orange. Prices range from Eu300-400 ($370-495). Most distinctive is the International Woman suitcase, featuring Emin's embroidery, hand-painting and slogans, priced at about Eu3,000 ($3,700).
Tel: +33 1 43 16 00 00
Fax: +33 1 43 16 00 03
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(26-Aug-2004) -
(15-Jul-2004) - To celebrate the tenth anniversary of Pliage, one of the most successful bag ranges in travel-retail, French leathergoods house Longchamp last week unveiled a special line designed by UK artist Tracey Emin, famous for her autobiographical art installations. The line's themes include travel and finding ?international love?.
(1-Mar-2004) - Longchamp is introducing its first collection designed out of house as part of a new strategy to develop a creative link with the arts
(15-Nov-2002) -
(15-Mar-2005) - Leathergoods house Longchamp sold about 55,000 Pliages bags in Americas travel-retail in 2004, and is expecting to sell about 80,000 in 2005, an increase of 45%