Elizabeth Arden plans to go global with Riviera brands

Tina Milton

15-Jul-2006

Elizabeth Arden has revealed global expansion plans for its newly-acquired Riviera Concepts fragrance portfolio. Elizabeth Arden purchased brand licences and "certain assets" from Riviera earlier this month

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The portfolio includes the fragrance from New York fashion house Badgley Mischka, to be launched this September in high-end department stores and speciality outlets in the US and Canada. Other

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