Editorial

Gavin Lipsith

15-Nov-2006

French minister for foreign trade Christine Lagarde was the toast of Cannes following her speech at the opening conference of last month’s TFWA World Exhibition. Unlike many of the big-name (and big-money) speakers that have graced the TFWA stage, her presentation was eloquent, relevant and insightful

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Particularly interesting was Lagarde’s presentation on the steps that France is taking to support the industry. Details of her incentive schemes for small to medium-sized enterprises and exporters were impressive,........

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