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Dior to bolster skincare offer during 2005Dior to bolster skincare offer during 2005
13-May-2005
Parfums Christian Dior is planning to bolster its skincare offer this year with relaunches including Capture R60/80 Crème and Dior Snow Pure.
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International director of travel retailing André de Bausset said: "We see the brand as very strong in the cosmetics category but want to strengthen our skincare portfolio."
Dior selects its
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(1-May-2002) -
(6-Nov-2002) - Christian Dior has unveiled its new Capture R60/80, a new anti-ageing product.
(18-Nov-2003) - Christian Dior has revealed that it will continue to expand its skincare ranges with a number of new projects planned in 2004
(15-May-2006) - Parfums Christian Dior has reported strong double-digit growth across all travel-retail regions this year, driven by the continued success of skincare brand Capture Totale and fragrance Dior Addict 2
(25-Nov-2004) - Christian Dior is to introduce a new fashion-show themed promotion, Dior Backstage, to travel-retail next year