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Dior heads Backstage for new travel-retail initiativeDior heads Backstage for new travel-retail initiative
Tina Milton
25-Nov-2004
Christian Dior is to introduce a new fashion-show themed promotion, Dior Backstage, to travel-retail next year
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The initiative will offer passengers a makeover with a make-up artist at a dressing room-style workstation. At the end of a 10-minute consultation, participants will be photographed in front of
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