Diageo indulges in Baileys gift range

3-Dec-2002

Leading liquor supplier Diageo is planning the general roll-out of its new range of Baileys gift packs that were test-launched in World Duty Free and The Nuance Group outlets this summer

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By John Rimmer

Leading liquor supplier Diageo is planning the general roll-out of its new range of Baileys gift packs. The items were test-launched in World Duty Free and The

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(20-Feb-2008) - The new product will be available exclusively in World Duty Free stores from February 27 for a month
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(15-Apr-2004) - Baileys, the best-selling liqueur in duty-free, is to have a new bottle and packaging design this summer
(23-Jun-2008) - The cross-brand promotion will run across four regions and bring together a range of Diageo spirit brands
(1-May-2004) - Diageo is enjoying healthy sales increases at key international travel-retail locations through research-driven promotions and merchandising, DFNI can reveal