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Dewar’s appeals to the super-premium sectorDewar’s appeals to the super-premium sector
5-Nov-2003
Bacardi-Martini is extending its Dewar?s Scotch whisky brand with two super-premium references, and believes the growing brand has significant untapped potential.
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?Bacardi-Martini is extending its Dewar?s Scotch whisky brand with two super-premium references, and believes the growing brand has significant untapped potential.
Dewar?s Signature, unveiled at last month?s TFWA World Exhibition,........
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Dewar?s Signature, unveiled at last month?s TFWA World Exhibition,........
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(15-Oct-2004) - Bacardi is extending its range of Dewar's whiskies at TFWA World Exhibition with two new super-premium references, Founder's Reserve 18yo and Signature.
(1-Jul-2004) - Two new products in the Dewar's portfolio will be central to Bacardi's plans to expand its presence in the Scotch whisky market later this year
(4-Apr-2003) -
(18-Nov-2003) - V&S Absolut Spirits is to enter the super-premium vodka category with a new brand called Level
(5-Nov-2003) - Allied Domecq Duty Free (ADDF) unveiled a new look for its super premium gin brand Beefeater Crown Jewel at TFWA World Exhibition last month.