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Destrooper keeps promotions simpleDestrooper keeps promotions simple
18-Dec-2006
Belgian biscuit manufacturer Jules Destrooper aims to formalise its activities for next year by staging one promotion every quarter and offering it to all retail partners, rather than trying to manage a range of offers
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Export manager Frederic Muylle said: “We hope this will result in more events. We will also launch branded display units for next summer. Asia is proving a growth area through........
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