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Cosmetics strategy drives YSL global sales in travel-retailCosmetics strategy drives YSL global sales in travel-retail
1-Dec-2005
A focus on cosmetics sales has helped to boost worldwide sales at Yves Saint Laurent (YSL), according to YSL Beauté president and CEO Chantal Roos
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She told DFNI: "We've come back very strongly thanks to cosmetics and that was our strategy from the beginning. We found it easier to drive the brand in terms of
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(4-Apr-2007) - Pinault Printemps Redoute has confirmed that Roos is leaving Yves Saint Laurent to take up a new post in the Gucci Group
(8-Nov-2001) - The latest fragrance for women from YSL Beauté was introduced to the travel-retail market at last month?s TFWA World Exhibition in Cannes. Nu was launched in domestic markets earlier last month, and will now be rolled out to duty-free worldwide.
(12-Sep-2001) -
(6-Sep-2006) - Sylvie Lavagno has been appointed to manage travel-retail sales at YSL Beauté
(2-Apr-2003) -
