Cognac turns the tide

Joe Bates

29-Apr-2005

With a few notable exceptions, the cognac category is back on its feet in duty-free after years of decline. Joe Bates charts the sector's remarkable revival

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Cognac is enjoying its best year in travel-retail since the abolition of intra-EU duty-free devastated the category in 1999. Retailers and suppliers are reporting rising sales, better merchandising and promotional

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