Cartographic caper

28-Sep-2001

An off-the-wall window display in an Italian store was how Alviero Martini set the wheels in motion for his successful luggage collection, which travel-retailers know as Prima Classe.

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An off-the-wall window display in an Italian store was how Alviero Martini set the wheels in motion for his successful luggage collection, which travel-retailers know as Prima Classe.

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(17-Oct-2002) - Italian fashion and leathergoods company Alviero Martini, known for its trademark 1a Classe bags featuring antique world maps, is expanding its airport presence on the back of strong sales in its Rome store.
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(3-Dec-2003) - Another fashion line of sunglasses is set to enter travel-retail following a licensing deal this summer between Italian leathergoods and fashion house Alviero Martini and eyewear maker Sover
(11-Jul-2002) - ?Leathergoods remain the only fashion products you can buy in a travel environment where you don?t need the size, so you can buy quickly,? says Alviero Martini commercial director Attila Kiss.